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中國(guó)零售業(yè)態(tài)

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中國(guó)零售業(yè)態(tài)

Click to edit Master title style,Glendinning Management Consultants 2009,K|TMBP|GMC Retail Trends 2008(JW-dh),#,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,Click to edit Master title style,Glendinning Management Consultants 2009,K|TMBP|GMC Retail Trends 2008(JW-dh),#,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,Click to edit Master title style,Glendinning Management Consultants 2009,K|TMBP|GMC Retail Trends 2008(JW-dh),#,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,11/7/2009,#,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,*Footnote,Source:Source,Unit of measure,Click to edit Master title style,#,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,*Footnote,Source:Source,Unit of measure,Glendinning Management Consultants 2009,K|TMBP|GMC Retail Trends 2008(JW-dh),1,中國(guó)市場(chǎng),2009,Shift Happens,你知道嗎,中國(guó)是有著很大的區(qū)域差異的巨大的市場(chǎng),+/-30,度,從南到北,4000,公里,-/+20,厘米,中國(guó)市場(chǎng)一覽,中國(guó)市場(chǎng)一覽,2008,年,中國(guó)零售市場(chǎng),17%,的增長(zhǎng),,到,2010,年預(yù)計(jì)有,21%,增長(zhǎng),China Total Society Retail Sales Turnover,2004-2005,年零售額銷售趨勢(shì),13.3%,12.9%,13.7%,16.8%,21.6%,15.0%,Source:China NBS,不同業(yè)態(tài)的渠道銷售增長(zhǎng)趨勢(shì),渠道,銷售金額(十億元為單位),年度復(fù)合增長(zhǎng)率,變化,%,2005,2008,2013E,05-13E CAGR,05-13E,Cash&Carry,11.55,15.35,19.83,7,8.3,品類專家,127.75,287.99,474.68,17.83,346.9,便利店,31.62,53.9,78.88,12.11,47.3,百貨商店,29.59,58.99,93.09,15.4,63.5,折扣店,4.88,6.73,9.86,9.18,5,藥店,7.69,14.1,22.53,14.39,14.8,大賣場(chǎng),124.16,197.54,365.54,14.45,241.4,非店鋪零售,9.71,16.81,36.64,18.05,26.9,連鎖超市,112.12,159,197.96,7.36,85.8,Source:MVI Consulting,中國(guó)不同業(yè)態(tài)銷售面積,(,以千英尺為單位,),業(yè)態(tài),2005,2007,2008,2009E,2010E,2011E,2012E,2013E,05-07 CAGR,07-13E CAGR,Cash&Carry,4,967.53,5,609.09,5,691.79,5,739.97,6,086.69,6,338.96,6,611.69,6,661.24,6.30%,2.90%,便利店,9,349.93,12,708.54,13,826.79,14,703.43,15,643.93,16,535.40,17,406.68,18,296.92,16.60%,6.30%,便利折扣店,1,709.36,1,785.14,1,872.71,1,926.30,1,985.27,2,050.63,2,130.36,2,212.19,2.20%,3.60%,百貨商店,14,895.03,22,508.46,24,245.14,25,436.34,27,487.53,29,657.26,31,150.82,33,436.44,22.90%,6.80%,非處方藥店,312.35,432.78,502.93,561.18,625.77,684.76,743.76,805.47,17.70%,10.90%,大賣場(chǎng),48,764.47,65,214.74,74,758.26,81,799.68,88,649.92,95,275.54,102,203.85,108,562.59,15.60%,8.90%,珠寶店,5.12,12.79,20.46,20.46,20.46,23.02,23.02,23.02,58.10%,10.30%,折扣店,1,014.25,1,242.75,1,450.26,1,540.86,1,631.46,1,700.41,1,769.36,1,838.31,10.70%,6.70%,辦公樓大型商店,-,704,924,1,144.00,1,408.00,1,672.00,1,892.00,2,112.00,-,20.10%,其他零售,2,569.83,2,901.91,2,938.09,2,962.21,3,093.97,3,225.73,3,369.55,3,621.01,6.30%,3.80%,購(gòu)物中心,30,388.09,38,778.64,44,891.53,51,610.96,60,583.91,71,172.53,81,841.10,92,804.94,13.00%,15.70%,連鎖超市,85,649.69,98,780.23,103,987.61,107,905.01,112,274.30,116,665.72,121,267.86,119,792.04,7.40%,3.30%,Source:MVI Consulting,區(qū)域,按行政級(jí)別,按渠道類型,城市,縣,農(nóng)村,批發(fā),&,零售,餐飲,其他,全國(guó),100%,67.7%,11.1%,21.1%,84.1%,13.8%,2.0%,東區(qū),37%,68.4%,9.7%,21.9%,86.1%,12.4%,1.5%,西區(qū),13%,58.2%,17.5%,24.3%,80.8%,16.0%,3.2%,中區(qū),27%,65.2%,10.7%,24.0%,83.6%,14.5%,1.9%,北區(qū),14%,70.2%,12.2%,17.6%,85.0%,13.4%,1.7%,東北,9%,80.6%,7.4%,12.0%,84.7%,14.0%,1.3%,最高,最低,中國(guó)大陸,2008,年達(dá)到,10,849,Bn RMB,社會(huì)零售總額區(qū)域貢獻(xiàn)占比如下,Source:China NBS,分區(qū)域銷售,趨,趨勢(shì),區(qū)域,#of stores,門店數(shù),Operation Size,000 sq m2,經(jīng)營(yíng)面積(平方),Employees,000,人員,Retail Sales bn,銷售量,Sales per store Mn,單店銷售,per sq m2,000,平方銷售,per head,000,人員產(chǎn)出,East,東,65,056,38,909,866,607,9.34,16,701,West,西,19,530,12,802,209,106,5.43,8,508,Central,中,41,770,32,761,507,354,8.47,11,698,North,北,14,733,13,674,231,188,12.77,14,815,Northeast,東北,4,277,2,295,50,51,12.02,22,1,032,#of employees,annual turnover,Wholesale,20,20 mn,Retail,60,5 mn,Hotel,higher than 1 Star,Restaurant,40,2 mn,Source:ChinaNBS,前,100,位零售商區(qū),域,域性分析,前,100,位零售商數(shù)量,門店數(shù)量,門店,%,營(yíng)業(yè)額,(000),銷售,%,前,100,100,42,311,100.0%,587,694,190,100.0%,東區(qū),50,23,442,55.4%,375,300,240,63.9%,西區(qū),5,2,516,5.9%,10,945,060,1.9%,中區(qū),21,12,022,28.5%,129,863,150,22.1%,北區(qū),20,4,113,9.7%,67,871,450,11.5%,東北,4,218,0.5%,3,714,290,0.6%,Source:Linkshop,CCFA,Glendinning ManagementConsultants 2007,13,在在,Key retailers in mainlandChina,It isa dynamic,challenging and exciting place,China:Top10,零售商,Top 10 Retailers byContribution,Top 2retailersby contribution areChinese category specialists,Though Walmartis close third,withfarlessstores,Lessthanexpected contribution byothertopglobal retailers,Aftertop10,much less concentrated,Source:MVI Research,15,全球零售商,通,通過(guò)擴(kuò)張?jiān)?加,加市場(chǎng)份額,Source:MVI March 2006,2008,年快消品公,司,司和零售雜,貨,貨市場(chǎng)的業(yè)績(jī)對(duì)比,Source:AC Nielsen,GMCResearch,2008,門店覆蓋,000,%,2008,營(yíng)業(yè)額,000000,%,單店平均銷售,金額,RMB,中國(guó)零售雜貨店,3,640,100.0%,5,000,000,100.0%,1,373,626,前,100,位,食品雜貨商,42,1.2%,588,000,11.76%,14,000,000,P&G,2,112,58.0%,36,000,0.72%,17,045,KSF Noodles,1,930,53.0%,30,000,0.60%,15,544,Coca Cola,1,800,49.5%,25,000,0.50%,13,889,Nestle,1,100,30.2%,13,000,0.26%,11,818,Mars,450,12.4%,3,000,0.06%,6,667,Wrigley,2,949,81.0%,5,000,0.10%,1,695,現(xiàn)代渠道將,繼,繼續(xù)引領(lǐng)市,場(chǎng),場(chǎng),零售商生命,周,周期,占地階段,建立臨界點(diǎn),新店驅(qū)動(dòng)增,

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